Ready for, and Going to Market are an Imperative?...

“Ready for Market” and “Going to Market” are core expertise’s you will need to develop to a very high level for “hyper growth in sales”. We want to evolve from good to excellent to exceptional capabilities and capacity in “Ready for Market” and “Going to Market” with our Blue Ocean Strategy, Traditional methodology and approach with our Strategic Market position and Sales strategy.

Remember it must deeply grounded in reality, pragmatism,  practicality and without innovation for innovation sake! Whilst reading this book you should becoming up with lots of ideas and insights however, they may be too far out the box or not what we call “Market Practical”.

“Market Practical” is a strategic methodology and approach that will fill a need, a gap, does it serve the market or the business and not just the market or the business only. This and that, not, this or that.