OMNI-channel Marketing, And, Future proofing your business...
- Steve Fleetwood
- Jul 18
- 2 min read
Updated: Jul 21
Extract from our book: "The Genius Entrepreneur" - Sales Edition (now available at Amazon)...
Omni Branding, Omni Channel marketing (the experience) and Sales Process:
Branding and Sales Process (For exceptional sales and quick uptake) must be fully integrated. Each touch point from your customers/client’s experience must be consistent, pleasing, satisfying that’s in alignment with your brand and the promise of your marketing.
Some examples, amazon with their immense choice and near endless product selection promise and delivery expectations whilst all highly personally chosen based on your browser, purchase, digital personal information and availability for your area.
Three main areas to begin strategic focusing on:
1/ Trade and Sales: Online and Store and seamless and the cross channel shopping experience,
2/ Personal Touch/Profiling: Bespoke, tailored for "cross", "up-selling", "cross-selling" and cross channel browsing with purchasing experience with scale.
3/ The complete Omni scaling-Ecosystem: The multi platforms experience is key, from Apps, to online, to email, to text, CMS and registration notifications.
A rich experience for clients/customers with a focus on needs, wants, desires and VALUE delivered is KEY for loyalty with clients and customers.
Omni channel systems integration, process with your BOS (Blue Ocean Strategy) and BPS (Best Practice Standards) will make your organisation 90th % percentile in your industry, if applied well.
We have now included "Our Portfolio" section for your perusal!...giving you our REAL World clients examples of their challenges and opportunities!...And how we quickly developed, improved and grew their company.
Look at the Business Level of your company, and, maybe you can relate and garner some insight-strategies and solutions!
Contact Star for a consult with our MBA+ consultants....for fast development, improvement, and growth in Sales, marketing, leadership, and culture.....
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