New Markets....How?...Updated for 26/27...
Updated: Jun 29
Vision Works Blog Article # 6 Updated...29/6/2026
Building brand value for 26/27 and onto 2030 is paramount to separate from the general market as the AI formulation race is ever increasing, causing faster and faster creative Innovative Value proposition (Blue Ocean) to markets. That is the innovation cycle to market at least 50% faster now, and the expectation of markets is even higher.
Creating the "Rising Tide" of expectations (e.g. response times, fitting needs to outcomes timelines, excellent to exceptional knowledge bank (technical aspect)) and its application for solutions. Thus forcing most business's to not only ADAPT!( The Adaptor Business/Entrepreneurship Style) but move from
"A Expert, to the Expert, to a Thought Leader" and finally a ICON of a particular industry.
Where are you positioned here? .....Start compiling ideas, visions and strategies to go up one level this financial Year! And naturally by 2030+, you can BE the "Icon" or a "Icon" for your Industry!
Also, this Rising Tide/ Adaptor" creates what's called "Barriers to Entry" for your industry and keep new competitors out!...See last Blog for Porters 5 forces to understand your Business/Industry landscape quick and easily! "Earnings Power how to make 1st quarter great..Come out the gates kicking goals! 1st qtr FY 26/27! Pt-1"
One of the KEY aspects of "Blue Ocean" strategy is so you're not caught off guard by a new entrant with a new approach or model for your business or industry! Thus, not LOSING top line growth!
"The Race to the Bottom" principle of fixed and variable costs basis is still paramount for GM's! However, these new challenges with new markets will allow you to outcompete, outsmart and out manoeurve your competitors for new markets, i.e. a sustainable strategic advantage, as you have given substantial considerations and thoughts for NEW markets forming as previous BLOGS suggested, with the new sevices/products required.
This is where the CEO or Business/Entrepreneur will outcompete-out maneurve a GM mentality/mind set or mental set of thinking framework!....(And why spend so much time investing here for our clients).
Let's look at the framework again from Bottom up this time, i.e. this can now be employed with a fully integrated functional strategy plan with the first 5 stages!
1/ Enterprise Strategy,
2/ Corporate Strategy,
3/ Business Strategy (N.B. Business level 1-2 (sub $ 10 Million,) 1/ and 2/ and 3/ collapse into one),
4/ Marketing (and Sales) Strategy,
5/ Financial Structure and Strategy,
6/ Functional Strategy.
Functional Strategy (that serves the first 5 Business/Corporation Steps), Lets Begin Bottom up strategising:
Areas to Develop, Improve and Grow (DIG!)
Internal: Systems, Operations, Protocols, Procedures (Digitech Manuals, AI simple agents and NOW creative projects are coming online for them, Day to Day/Week to Week/Monthly KPI Metrics tracking. reflective and reflexive responses!
Leadership and Culture: Develop, improve and grow developmental aspects for your business/organisation will be now even more valuable going forward. Go to these 6 Blogs that specifically show you how to build a Exceptional Culture:
Executive Coaching Axiom # 2 " You can have what you want, professionally it will take 5 years, business it will take a economic cycle of 7-12 years! But you have to think what you will be like, the markets and industry in 5 or 7-12 years time!"

We have made improvements to our entry level programs: Gold (4 weeks), Platinum (8 weeks) and Diamond (12 weeks), based on our experience you're having with your dynamic and fluctuating markets to help you do a "Quick Turnaround" for earnings power improvement!
Services that STAR can assist you with for 26/27:
1/ Essential Business Planning,
2/ We have launched our new Email and Vlog consultation service, go here:
Where you can email us or record voice or a vlog (say in your drive to work or at lunch, or when you're doing your private planning) and send to us, and we will answer with a 1-3 page Executive Summary and Personalised Vlog just for you and your organisation.
3/ Also, we will be introducing a ongoing "Business Partnership Mentoring" program, for the NEW YEAR 26/27, for sustainable results, than a quick 6 to 12 month Kaizen result.
Contact Star for a consult with our MBA+ consultants... for fast development, improvement, and growth in Strategy, Sales, Marketing, Leadership, and Culture for
Sustainable Strategic Advantages and Earnings power!
OR Myself,
We look forward to interacting with you soon.

Steve Fleetwood: Founder,
MBA, MApp Fin (CF, IA), DFP-CFP, Cert 4 Training and Assessment.
M Int: +61 433 622 265
M Aus: 0433 622 265
Also, we are receiving more international enquiries, so we will be instigating a phone consult per minute service, allowing for quick and easy access to US.
Our Founder, Steve Fleetwood, has extensive business acumen, including running his own company from his early twenties. And was the youngest Investment Advisor of Austock Brokers, Analysing and evaluating new business and investment Opportunities for his clients, family partnerships, CEO's and Companies.
Managing 10's of millions of wholesale and retail capital. He has consulted to Boards, CEO's, Telstra Businesswomen of the Year and many Industries Developing, Improving and Growing Top/Bottom line and successful application of Business Leadership, Strategy, Branding, Marketing, Sales and Culture.
NOTE: No AI was used in any of these posts besides grammar/spelling checker and Picture generation!





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