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Blog Articles



Growth Markets..and capturing these markets via Blue Ocean Strategies....
Global forces are causing foundational shifts, including electrification, knowledge technology exportation through higher education, and...
Steve Fleetwood
Sep 19, 20241 min read


Sales Strategy....Are you smart enough?...
What are our sales strategies, now that we have identified our market, BOS (Blue Ocean Strategy) and its synthesis. What are your...
Steve Fleetwood
Sep 18, 20241 min read


Business Level and Blue Ocean Strategy
When you continue to grow your top line, you will face new and more interesting challenges and opportunities. At star we have broken down...
Steve Fleetwood
Sep 17, 20241 min read


Sales from Red Ocean to Blue Ocean....How?..
Red Ocean markets that your business operates in requires you to be hyper-vigilant on many fronts of business dynamics (sales, CoGs, RoC,...
Steve Fleetwood
Sep 12, 20241 min read


Sales...Problems to Challenges to Opportunities
Sales decline for a multitude of reasons from lack of expertise (skill, knowledge, experience), to new market forces (industry players,...
Steve Fleetwood
Sep 11, 20241 min read


5 Daily habits for quick sales for your business...
Daily Habit 1: Review Business, Marketing, Sales Plan (notes), Daily Habit 2: High Sales evaluation - further applications (notes), Daily...
Steve Fleetwood
Sep 9, 20241 min read


Culture and Leadership for sales?....
There are many qualities of Leadership: Integrity, trust generation (doing what you say your going to do), pro activeness, initiative,...
Steve Fleetwood
Sep 6, 20241 min read


What Entrepreneur Style are you?.....
Knowing yourself is key for fast sales growth. Their are seven essential Entrepreneur Styles..... One of the key styles is the "Marketing...
Steve Fleetwood
Sep 5, 20241 min read


Sales habits for fast growth
When we talk with business owners, sometimes they lose focus on the basics.... Here's an extract from our book.."The Genius Entrepreneur-...
Steve Fleetwood
Sep 2, 20241 min read


You want to be the CEO.....How?
We have coached CEO's, new upcoming CEO's, Mentored Business Leaders. The main concern is either fear based (they will be replaced) or...
Steve Fleetwood
Aug 30, 20241 min read


Sales..........through Tipping Point Leadership
Motivation is key for fast sales growth.....this comes from one of the Leadership styles we teach.....Tipping point Leadership...the...
Steve Fleetwood
Aug 29, 20241 min read


Innovation Value to Profits....Why?
When consulting, we bring unique perspective as we see across multiple industries and business's....so to one industry it might be normal...
Steve Fleetwood
Aug 28, 20241 min read


New Markets....How?...
Innovative Value proposition (Blue Ocean) unlocks new ways of thinking, application, methodology and approach for new markets.....the...
Steve Fleetwood
Aug 27, 20241 min read


Blue Ocean Strategy...Why does it work?..
Its unique approach of situational analysis...rather than compete with other competitors, it looks at new products and services...and...
Steve Fleetwood
Aug 20, 20241 min read


Sales and Branding whats the link?
The stronger the brand the easier it is to sell!...So how do you develop your brand?....Recognition is key, ease of remembrance and...
Steve Fleetwood
Aug 14, 20241 min read
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